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Description of Projects/Interventions For Each Project
the following information should be provided:
Project Title: Kansas Nutrition Network (KNN)
KNN was begun in 1996 as a collaboration of state level public and private agencies that provide nutrition education and/or food or nutrition resources to low income Kansans. Now in its 12th year, the mission of KNN is to develop and expand partnerships which:
(1) Provide nutrition and physical activity education, and
(2) Improve access to nutrition resources and nutrition and physical activity programs to improve the health of low income Kansans.
KNN is a support agency for the nutrition education that FNP provides in the communities. KNN works with agencies and organizations statewide to maximize the efforts that are being made in the local communities by providing training and resources to help assure that consistent messages and graphics are used to promote healthy eating and physical activity.
KNN will continue to provide several partner meetings each year, monthly email newsletters, and a website to support KNN partnerships. KNN has been effective at increasing the depths of involvement in KNN of many organizations, thus improving the quality and quantity of nutrition education to food stamp eligible persons. KNN measures the Depth of Involvement by use of a form adapted from the Journal of Nutrition Education Supplement to measure progress towards increasing the number of partners and strengthening the depth of their partnerships.
KNN partners generally meet five times each year. A major focus at KNN meetings is an educational component that provides information on the needs of low income Kansans, nutrition topics relevant to low income Kansans and/or social marketing. Additional information on poverty, hunger, social marketing and general nutrition issues is provided each month through the email newsletter and through the KNN webpage. Past issues of the newsletter are included on the web page: www.kansasnutritionnetwork.org.
a. Related State Objectives.
- KNN will continue its mission to develop and support partnerships to improve the health of low income Kansans.
1. During FY 08, KNN will provide 4-6 partner meetings, consisting of an educational component and a time for networking/collaborating and sharing among partner agencies.
2. During FY 08, KNN will develop 11 email newsletters with the purpose of increasing the awareness of partner agencies of nutrition and physical activity issues affecting low income persons.
3. During FY 08, KNN will maintain its website, adding new information as appropriate and monitoring website hits throughout the year. The website is an information resource for agencies and organizations working with low income Kansans.
- KNN will continue to develop and/or implement social marketing campaigns to support the nutrition education programs offered by FNP.
1. KNN will coordinate the fruit and vegetable promotion, Pick a better snack (PABS). The Iowa Nutrition Network developed this social marketing campaign that includes newsletter articles, displays, posters, bookmarks, radio PSAs, and small incentive items such as a “slice and slide.” PABS is designed to support and augment the nutrition education classes that are conducted by FNP in local communities.
a. During FY 08, KNN will provide PABS f/v information on the SRS food stamp information web page, updated monthly, in both English and Spanish. This information is available to approximately 1,000 persons each month who seek food stamp information via the internet. The purpose is to provide simple ideas of how to incorporate a fruit or vegetable into the daily routine. (See www.srskansas.org Choose “Services;” choose either adult, children, or family; then “Food Assistance.” Scroll to the bottom of the page for nutrition information.)
b. During FY 08, KNN will continue to partner with TEFAP to assist local FNP agents in providing nutrition education along with commodity foods distribution. KNN has developed an email listing to notify local FNP agents of upcoming commodity distributions and offers suggestions for recipes to accompany the foods, especially fruits and vegetables. Distributions are made periodically throughout the year, usually monthly.
c. During FY 08, KNN will distribute 100 each tote bags, slice-and-slides, and magnets to FNP agents conducting f/v classes.
2. KNN will coordinate the Pick a better snack whole grain promotional campaign in conjunction with Kansas Wheat. Materials were developed similar to PABS fruit and vegetable campaign and pre-tested in selected sites in Kansas. Kansas Wheat is again providing funding for the distribution of materials throughout Kansas to promote increased consumption of whole grains.
a. During FY 08, KNN will provide 200 displays and 200 posters, to FNP, WIC, CACFP sites, Head Start and Early Head Start programs throughout Kansas.
3. KNN will begin collaborating on a new campaign to promote lowfat dairy products. This campaign uses material developed by Florida WIC, Moove to lowfat dairy and will be coordinated through WIC, Head Start, CACFP and Extension.
a. Fall, 2007, KNN will pre-test materials from the Florida WIC campaign in several sites throughout Kansas, including WIC, FNP and Head Start.
b. Spring, 2008, KNN will make any necessary changes in the Florida WIC materials and will begin purchasing and printing materials needed to implement this campaign.
c. Spring/Summer 2008, KNN will coordinate training of FNP, CACFP, WIC, Head Start, and others who provide services to low income children and their families on the "Moove to lowfat dairy" campaign.
d. Fall 2008, KNN will coordinate the implementation of this campaign among the collaborating agencies. (The campaign will be implemented primarily in FY 2009.)
4. KNN will provide training on nutrition for those caring for young children, PABS f/v campaign, PABS whole grain campaign, and "Moove to lowfat dairy" campaign.
a. In cooperation with Kansas Child Care Training Opportunities, Inc. (KCCTO), provide on-line training Nutrition: Good for You! to 84 child care providers primarily caring for low income children..
b. In cooperation with FNP, WIC, CACFP, Head Start and Early Head Start, and other child care programs, offer a minimum of 6 train-the-trainer sessions throughout Kansas. This training will reach programs serving more than 30,000 WIC clients, 8,000 Head Start and Early Head Start children, and approximately 50,000 children in child care programs. (These are duplicated counts; some children in WIC are also enrolled in Head Start; and many children in either WIC or Head Start are also in a child care program.)
b. Audience.
KNN projects support and augment FNP programming in the local communities. PABS and the whole grain promotional materials are developed for all age groups and many of the materials are available in Spanish. Moove to lowfat dairy is written in both English and Spanish and the target audience is families with young children.
c. Focus on FSP Eligibles.
KNN projects are designed to support and augment the programming that is provided by the local FNP program, thus assuring that food stamp eligible persons are the primary focus.
d. Project Descriptions.
KNN is a support agency for the nutrition education that FNP provides in the communities, by providing resources for the agents, and by developing and supporting partnerships that use the same messages and materials. This helps reinforce in the communities the nutrition education that FNP is providing. That is, a family might participate in a lesson on f/v in an FNP class, and see posters at their child’s Head Start classroom and at their WIC visit.
e. Summary of Research.
“The number, type, depth and strength of partnerships involved in the social marketing of nutrition education efforts can be important indicators of change. The greater number and variety of community partnerships and the deeper the collaborations among these partners, the greater will be the exposure of target audiences to social marketing messages and affordable and nutritious food” (J Nut Ed 33 Supp 1:S8-S9, 2001).
“Social marketing nutrition education campaigns can be effective at bringing all applicable community agencies together and in building community support for behavior change, message reinforcement and sustainability” (J Community Nutrition 5(4); 218-229, 2003).
Click here to view the FY 2007 Workplan.
Click here to view the FY 2006 Workplan.
Click here to view the FY 2005 Workplan.
Click here to view the FY 2004 Workplan.
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